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Home > Business & Investing > General >   Emotional Design: Why We Love (or Hate) Everyday Things (Hardcover)
	Bulk Discounts Buy... Save... 25 - 99 40% 100 - 249 45% 250 - 499 47% 500 - 999 50% 1000 or more 55% List Price: $26.00 Our Price: $15.60 for 25 - 99 copies You save $10.40! Published: December 2003 ISBN: 0465051359, 9780465051359 Format Hardcover Publisher: Basic Books Carton Quantity: 32 (Minimum order):  25 Availability:: Usually Ships in 24 to 72 Hours Product Code: 9780465051359 Buy It New: Bulk savings applied automatically at checkout. Orders typically ship in 1 to 4 business days, subject to inventory on hand and quantity ordered. Please call us if you have any questions or special needs. Qty:

Description   Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, a fact fans of Don Norman's classic The Design of Everyday Things cannot afford to ignore.In recent years, the design community has focused on making products easier to use. But as Norman amply demonstrates in this fascinating and important new book, design experts have vastly underestimated the role of emotion on our experience of everyday objects.Emotional Design analyzes the profound influence of this deceptively simple idea, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches to the impact of emotion on the everyday objects of tomorrow. In the future, will inanimate objects respond to human emotions? Is it possible to create emotional robots?Norman addresses these provocative questions--drawing on a wealth of examples and the latest scientific insights--in this bold exploration of the objects in our everyday world.   Related Products... Human Sigma The First 90 Days Microchip: An Idea, Its Genesis, And The Revoluti Banker to the Poor Our Price: $15.57 for 25 - 99 copies Add Our Price: $16.77 for 25 - 99 copies Add Our Price: $15.00 for 25 - 99 copies Add Our Price: $9.00 for 25 - 99 copies Add Financial Intelligence Whoosh: Business In The Fast Lane (Hardcover) Words At Work: Business Writing In Half The Time George Washington on Leadership: (Hardcover) Our Price: $14.97 for 25 - 99 copies Add Our Price: $16.50 for 25 - 99 copies Add Our Price: $8.40 for 25 - 99 copies Add Our Price: $15.60 for 25 - 99 copies Add

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