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All Eyes East: Lessons from the Front Lines of Marketing to China's Youth

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All Eyes East: Lessons from the Front Lines of Marketing to China's Youth
Overview
The allure of the world's fastest growing economy and largest population is undeniable; global companies crowd into the mainland in search of salvation to offset markets that have peaked or are in decline. China's youth population is composed of 500...

The book, All Eyes East: Lessons from the Front Lines of Marketing to China's Youth [Bulk, Wholesale, Quantity] ISBN# 9780230120624 in Hardcover by Bergstrom, Mary may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
3/27/2012
Hardcover, Unabridged
Palgrave Macmillan
Psychology
256
9780230120624
1" H x 9.73" L x 6.22" W
0.9500
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All Eyes East: Lessons from the Front Lines of Marketing to China's Youth

All Eyes East: Lessons from the Front Lines of Marketing to China's Youth

Hardcover
Mary Bergstrom
Palgrave Macmillan