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Archetypes in Branding: A Toolkit for Creatives and Strategists

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Archetypes in Branding: A Toolkit for Creatives and Strategists
Overview
Communication. Authenticity. Creativity. Tomorrow's brands will be defined by their interactions and relationships. Customers are demanding greater accountability from businesses. Workers are craving a deeper sense of meaning from their careers. And...

The book, Archetypes in Branding: A Toolkit for Creatives and Strategists [Bulk, Wholesale, Quantity] ISBN# 9781440308185 in Hardcover by Mumfrey, W. H.;Chen, Joshua C.;Hartwell, Margaret may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
9/13/2012
Hardcover, Unabridged
F&W Media, Incorporated
128
9781440308185
1440308187
10.73" L x 9.73" W
1.3000
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Archetypes in Branding: A Toolkit for Creatives and Strategists

Archetypes in Branding: A Toolkit for Creatives and Strategists

Hardcover
W. H. Mumfrey; Joshua C. Chen; Margaret Hartwell
F&W Media, Incorporated