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Beyond Listening : Learning the Secret Language of Focus Groups

Hardcover
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Beyond Listening : Learning the Secret Language of Focus Groups
Overview
In the dangerous jungle of consumer research, Bonnie Goebert is the ultimate guide. A few hours and the price of this book will quadruple your consumer research investment." _Melinda Davis Wingate, President, The Next Group "A lot of marketing books...

The book, Beyond Listening : Learning the Secret Language of Focus Groups [Bulk, Wholesale, Quantity] ISBN# 9780471395621 in Hardcover by Goebert, Bonnie may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
12/10/2001
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Business & Economics
240
9780471395621
0471395625
0.92" H x 9.77" L x 6.25" W
0.9800
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Beyond Listening : Learning the Secret Language of Focus Groups

Beyond Listening : Learning the Secret Language of Focus Groups

Hardcover
Bonnie Goebert
Wiley & Sons, Incorporated, John