Can't find the title you're looking for? Call 866-522-6657 or Send us a message | Get started and Request a Quote

Over 5 Million Titles Sold in Bulk

Brand Leadership: Building Assets in an Information Economy

Paperback
$23.95 $11.98 $14.85

Your Order

Price each $14.85
Your subtotal for 25 $371.25

We are happy to assist you with orders of this size. Feel free to place your order online or Contact Us for further support. See Details

    You are away from this price.

    •  
    • Quantity
    • Price
    • Savings
    • Your Price
    • 1 – 24
    • See Details
    •  
    • Your Price
    • 25 – 99
    • $14.85
    • 38%
    • Your Price
    • 100 – 249
    • $13.89
    • 42%
    • Your Price
    • 250 – 499
    • $12.93
    • 46%
    • Your Price
    • 500 – 999
    • $12.45
    • 48%
    • Your Price
    • 1000+
    • $11.98
    • 50%

For quantities over 3000 please call our offices so we can assist you with a custom price quote.

Please Contact Us

You have not reached our minimum of 25

Please Contact Us

This product qualifies for FREE US ground shipping on orders over $100.

Allow 4-8 business days for processing on ground shipments

Brand Leadership: Building Assets in an Information Economy
Overview
A dozen management fads have come and gone in the past decade, but brand equity, first explored by David Aaker in the late 1980s, has exploded in importance. Recognized by Brandweek as "the dean of the brand-equity movement," Aaker now prepares manag...

The book, Brand Leadership: Building Assets in an Information Economy [Bulk, Wholesale, Quantity] ISBN# 9781439172919 in Paperback by Aaker, David A.;Joachimsthaler, Erich may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
4/27/2009
Paperback, Unabridged
Free Press
Reference
368
9781439172919
1439172919
1.1" H x 8.98" L x 5.99" W
0.8500
BookPal

Email This Product to a Friend

Brand Leadership: Building Assets in an Information Economy

Brand Leadership: Building Assets in an Information Economy

Paperback
Erich Joachimsthaler; David A. Aaker
Free Press