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Fast Second : How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

Hardcover
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Fast Second : How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets
Overview
Discover why being a "fast second" is often more financially rewarding than being at the cutting edge. If you get there first, you'll lead the pack, right? Not necessarily! The skill-sets of most established companies, say strategy experts Constantin...

The book, Fast Second : How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets [Bulk, Wholesale, Quantity] ISBN# 9780787971540 in Hardcover by Markides, Constantinos C.;Geroski, Paul A. may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
10/29/2004
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Technology & Engineering
208
9780787971540
0787971545
0.87" H x 8.94" L x 6.35" W
0.9100
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Fast Second : How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

Fast Second : How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

Hardcover
Constantinos C. Markides; Paul A. Geroski
Wiley & Sons, Incorporated, John