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Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

Hardcover
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Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests
Overview
Praise for Game-Based Marketing"If you haven't applied games to marketing, advertising, or brand management, you'll want to get and study this book-or it could be game over for you."-Jonathan Epstein, CEO, Double Fusion, and former EVP, IGN/GameSpy"T...

The book, Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests [Bulk, Wholesale, Quantity] ISBN# 9780470562239 in Hardcover by Zichermann, Gabe;Linder, Joselin may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
3/29/2010
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Business & Economics
240
9780470562239
0470562234
0.94" H x 9.28" L x 6.34" W
0.9000
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Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

Hardcover
Joselin Linder; Gabe Zichermann
Wiley & Sons, Incorporated, John