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Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing

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Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing
Overview
Globalizing Ideal Beauty is the forgotten story of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok. Sutton's approach has all the compl...

The book, Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing [Bulk, Wholesale, Quantity] ISBN# 9781137021007 in Paperback by Sutton, Denise H. may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
7/3/2012
Paperback, Unabridged
Palgrave Macmillan
Health & Fitness
222
9781137021007
0.48" H x 8.85" L x 5.62" W
1.0000
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Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing

Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing

Paperback
Denise H. Sutton
Palgrave Macmillan