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Hearing the Voice of the Market

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Hearing the Voice of the Market
Overview
More than ever before, companies must listen to & correctly interpret the voice of the market. They must be fully attuned to the signals that come from customers, dealers, & competitors in order to make the right decisions. Firms that lose touch with...

The book, Hearing the Voice of the Market [Bulk, Wholesale, Quantity] ISBN# 9780071032858 in Hardcover by Barabba, Vincent P.;Zaltman, Gerald may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
1/1/1991
Hardcover, Unabridged
McGraw-Hill Companies, The
Business & Economics
250
9780071032858
0071032851
1.6000
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Hearing the Voice of the Market

Hearing the Voice of the Market

Hardcover
Gerald Zaltman; Vincent P. Barabba
McGraw-Hill Companies, The