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In Search of the Obvious: The Antidote for Today's Marketing Mess

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In Search of the Obvious: The Antidote for Today's Marketing Mess
Overview
This book could upset a lot of people. This is the first book to state the obvious: Marketing is a mess. Marketing guru Jack Trout intends to make a lot of people, who made the mess, very uncomfortable: Advertisers are criticized as people who look f...

The book, In Search of the Obvious: The Antidote for Today's Marketing Mess [Bulk, Wholesale, Quantity] ISBN# 9780470288597 in Hardcover by Trout, Jack may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
10/13/2008
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Reference
224
9780470288597
0470288590
0.87" H x 9.1" L x 6.39" W
0.8500
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In Search of the Obvious: The Antidote for Today's Marketing Mess

In Search of the Obvious: The Antidote for Today's Marketing Mess

Hardcover
Jack Trout
Wiley & Sons, Incorporated, John