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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
Overview
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series wit...

The book, Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets [Bulk, Wholesale, Quantity] ISBN# 9780060745813 in Paperback by Moore, Geoffrey A. may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
12/14/2004
Paperback, Unabridged
HarperCollins Publishers
272
9780060745813
0060745819
0.67" H x 7.99" L x 5.29" W
0.4800
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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

Paperback
Geoffrey A. Moore
HarperCollins Publishers