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Killing Giants: 10 Strategies to Topple the Goliath in Your Industry

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Killing Giants: 10 Strategies to Topple the Goliath in Your Industry
Overview
Everyone thought Eric Ryan and Adam Lowry were crazy to start Method, a new cleaning products company. The category had long been dominated by P&G, Unilever, and Colgate-Palmolive. Those giants had so much clout with the retail chains that their soap...

The book, Killing Giants: 10 Strategies to Topple the Goliath in Your Industry [Bulk, Wholesale, Quantity] ISBN# 9781591843832 in Hardcover by Denny, Stephen may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
3/31/2011
Hardcover, Unabridged
Penguin Group (USA) Incorporated
Business & Economics
256
9781591843832
1591843839
0.75" H x 9.23" L x 6.24" W
0.9500
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Killing Giants: 10 Strategies to Topple the Goliath in Your Industry

Killing Giants: 10 Strategies to Topple the Goliath in Your Industry

Hardcover
Stephen Denny
Penguin Group (USA) Incorporated