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Marketing 3. 0: From Products to Customers to the Human Spirit

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Marketing 3. 0: From Products to Customers to the Human Spirit
Overview
Marketing has lost some of its sway in recent years. This provocative book tells how marketing can regain trust and influence inside and outside the organization." -Leonard L. BerryDistinguished Professor of Marketing, Texas A&M University, coauthor...

The book, Marketing 3. 0: From Products to Customers to the Human Spirit [Bulk, Wholesale, Quantity] ISBN# 9780470598825 in Hardcover by Kotler, Philip;Kartajaya, Hermawan;Setiawan, Iwan may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
5/3/2010
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Business & Economics
256
9780470598825
0470598824
0.8" H x 8.92" L x 6.25" W
0.8100
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Marketing 3. 0: From Products to Customers to the Human Spirit

Marketing 3. 0: From Products to Customers to the Human Spirit

Hardcover
Philip Kotler; Hermawan Kartajaya; Iwan Setiawan
Wiley & Sons, Incorporated, John