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Marketing in the Groundswell

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Marketing in the Groundswell
Overview
Since GROUNDSWELL was published in April of 2008, two things have happened: The global economy has gone into the dumper; and at the same time, marketers have fallen in love with social technologies. So states author Josh Bernoff in his introduction t...

The book, Marketing in the Groundswell [Bulk, Wholesale, Quantity] ISBN# 9781422129807 in Hardcover by Li, Charlene;Bernoff, Josh;Drucker, Peter may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
6/22/2009
Hardcover, Unabridged
Harvard Business Review Press
Comics & Graphic Novels
144
9781422129807
1422129802
2.39" H x 7.24" L x 4.37" W
0.4300
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Marketing in the Groundswell

Marketing in the Groundswell

Hardcover
Charlene Li; Josh Bernoff; Peter Drucker
Harvard Business Review Press