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Marketing Moves: A New Approach to Profits, Growth, and Renewal

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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Overview
The Internet, globalization, and hypercompetition are dramatically reshaping markets and changing the way business is done. The problem, says internationally renowned marketer Philip Kotler and his coauthors Dipak C. Jain and Suvit Maesincee, is that...

The book, Marketing Moves: A New Approach to Profits, Growth, and Renewal [Bulk, Wholesale, Quantity] ISBN# 9781578516001 in Hardcover by Kotler, Philip;Jain, Dipak C.;Maesincee, Suvit may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
7/1/2001
Hardcover, Unabridged
Harvard Business Review Press
Business & Economics
193
9781578516001
1578516005
3.04" H x 9.48" L x 6.29" W
0.9700
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Marketing Moves: A New Approach to Profits, Growth, and Renewal

Marketing Moves: A New Approach to Profits, Growth, and Renewal

Hardcover
Philip Kotler; Dipak C. Jain; Suvit Maesincee
Harvard Business Review Press