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Marketing to Generation X

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Marketing to Generation X
Overview
For decades, advertisers have pitched their ads toward Baby Boomers, the great demographic bubble of affluent individuals born between 1946 and 1964. As Boomers became advertising and media executives themselves, this trend was reinforced. But this e...

The book, Marketing to Generation X [Bulk, Wholesale, Quantity] ISBN# 9780743236584 in Paperback by Ritchie, Karen may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
1/15/2002
Paperback, Unabridged
Free Press
Comics & Graphic Novels
192
9780743236584
0743236580
0.5" H x 9.23" L x 6.11" W
0.6700
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Marketing to Generation X

Marketing to Generation X

Paperback
Karen Ritchie
Free Press