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New Market Leaders: Who's Winning and How in the Battle for Customers

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New Market Leaders: Who's Winning and How in the Battle for Customers
Overview
In the decade since Fred Wiersema coauthored the #1 bestsellerTheDiscipline of Market Leaders, a momentous shift has occured. We have entered an age of customer scarcity--an age in which exciting, often unorthodox companies are revolutionizing the gl...

The book, New Market Leaders: Who's Winning and How in the Battle for Customers [Bulk, Wholesale, Quantity] ISBN# 9780743204668 in Paperback by Wiersema, Fred may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
8/27/2002
Paperback, Unabridged
Free Press
Comics & Graphic Novels
272
9780743204668
0743204662
0.71" H x 8.43" L x 5.49" W
0.7500
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New Market Leaders: Who's Winning and How in the Battle for Customers

New Market Leaders: Who's Winning and How in the Battle for Customers

Paperback
Fred Wiersema
Free Press