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Satisfied Customer: Winners and Losers in the Battle for Buyer Preference

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Satisfied Customer: Winners and Losers in the Battle for Buyer Preference
Overview
In our service economy, the most important asset is tough to quantify: a companys relationship with its customers. In this must-read examination of customer relations, Claes Fornell draws out a blueprint for understanding this fact of modern business...

The book, Satisfied Customer: Winners and Losers in the Battle for Buyer Preference [Bulk, Wholesale, Quantity] ISBN# 9780230604063 in Paperback by Fornell, Claes may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
11/25/2008
Paperback, Unabridged
Palgrave Macmillan
Comics & Graphic Novels
256
9780230604063
0230604064
0.69" H x 8.86" L x 5.82" W
0.6300
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Satisfied Customer: Winners and Losers in the Battle for Buyer Preference

Satisfied Customer: Winners and Losers in the Battle for Buyer Preference

Paperback
Claes Fornell
Palgrave Macmillan