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The Brutal Truth about Asian Branding : And How to Break the Vicious Cycle

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The Brutal Truth about Asian Branding : And How to Break the Vicious Cycle
Overview
This is one of the most thoughtful books on branding Ive come across. Most such books are either quickly-crafted "how-to" books or academic tomes over-burdened with references. This book is thoughtful because it raises questions which deal with the "...

The book, The Brutal Truth about Asian Branding : And How to Break the Vicious Cycle [Bulk, Wholesale, Quantity] ISBN# 9780470826478 in Hardcover by Baladi, Joseph may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
3/15/2011
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Reference
250
9780470826478
0470826479
1.27" H x 9.02" L x 6.41" W
1.2100
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The Brutal Truth about Asian Branding : And How to Break the Vicious Cycle

The Brutal Truth about Asian Branding : And How to Break the Vicious Cycle

Hardcover
Joseph Baladi
Wiley & Sons, Incorporated, John