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The Nature of Marketing: Marketing to the Swarm As Well As the Herd

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The Nature of Marketing: Marketing to the Swarm As Well As the Herd
Overview
We live in a digital world where a small number of people ' sometimes even one person ' can quickly become the voice of one hundred, one thousand, or one million and more. This is having a profound influence on marketing and the need that brands have...

The book, The Nature of Marketing: Marketing to the Swarm As Well As the Herd [Bulk, Wholesale, Quantity] ISBN# 9780230203365 in Hardcover by Brymer, Chuck may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
11/15/2008
Hardcover, Unabridged
Palgrave Macmillan
Business & Economics
256
9780230203365
0230203361
0.83" H x 9.62" L x 6.48" W
1.3600
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The Nature of Marketing: Marketing to the Swarm As Well As the Herd

The Nature of Marketing: Marketing to the Swarm As Well As the Herd

Hardcover
Chuck Brymer
Palgrave Macmillan