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The Tipping Point: How Little Things Can Make a Big Difference

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The Tipping Point: How Little Things Can Make a Big Difference
Overview
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

The book, The Tipping Point: How Little Things Can Make a Big Difference [Bulk, Wholesale, Quantity] ISBN# 9780316346627 in Paperback by Gladwell, Malcolm may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
1/7/2002
Paperback, Unabridged
Little Brown & Company
Business & Economics
304
9780316346627
0316346624
1" H x 8.48" L x 5.49" W
0.6200
BookPal
Meet The Author
Malcolm Gladwell has been a staff writer at The New Yorker since 1996. He is the author of The Tipping Point, Blink, Outliers, and What the Dog Saw. Prior to joining The New Yorker, he was a reporter at the Washington Post. Gladwell was born in England and grew up in rural Ontario. He now lives in New York.

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The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big Difference

Paperback
Malcolm Gladwell
Little Brown & Company