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The Watercooler Effect: An Indispensable Guide to Understanding and Harnessing the Power of Rumors

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The Watercooler Effect: An Indispensable Guide to Understanding and Harnessing the Power of Rumors
Overview
A fresh look at informal communication, and how information spreads rapidly...An absorbing and compelling book." -Daniel J. Levitin, author of This Is Your Brain on Music and The World in Six Songs "Nicholas DiFonzo is one of the world's experts on...

The book, The Watercooler Effect: An Indispensable Guide to Understanding and Harnessing the Power of Rumors [Bulk, Wholesale, Quantity] ISBN# 9781583333594 in Paperback by DiFonzo, Nicholas may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
9/1/2009
Paperback, Unabridged
Penguin Group (USA) Incorporated
Psychology
304
9781583333594
1583333592
0.79" H x 8.31" L x 5.58" W
0.5900
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The Watercooler Effect: An Indispensable Guide to Understanding and Harnessing the Power of Rumors

The Watercooler Effect: An Indispensable Guide to Understanding and Harnessing the Power of Rumors

Paperback
Nicholas DiFonzo
Penguin Group (USA) Incorporated