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Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management

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Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management
Overview
Most distribution channels are outdated and unwieldy, serving neither customers nor channel partners adequately. Despite new technologies that have streamlined many transactions and processes, a general lack of leadership combined with flawed and dee...

The book, Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management [Bulk, Wholesale, Quantity] ISBN# 9781591397663 in Hardcover by Rangan, V. Kasturi;Bell, Marie may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
6/1/2006
Hardcover, Unabridged
Harvard Business Review Press
Business & Economics
304
9781591397663
1591397669
1.08" H x 9.58" L x 6.49" W
1.2900
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Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management

Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management

Hardcover
Marie Bell; V. Kasturi Rangan
Harvard Business Review Press