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What Women Want: The Science of Female Shopping

Paperback
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What Women Want: The Science of Female Shopping
Overview
PACO UNDERHILL, the author of the hugely successful Why We Buyand The Call of the Mall,reports on the growing importance of women in everybody's marketplacewhat makes a package, product, space, or service "female friendly." Underhill offers a tour of...

The book, What Women Want: The Science of Female Shopping [Bulk, Wholesale, Quantity] ISBN# 9781416569961 in Paperback by Underhill, Paco may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
7/19/2011
Paperback, Unabridged
Simon & Schuster
Social Science
224
9781416569961
1416569960
9.23" L x 6.11" W
0.5200
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What Women Want: The Science of Female Shopping

What Women Want: The Science of Female Shopping

Paperback
Paco Underhill
Simon & Schuster