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Winning Market Leadership: Strategic Market Planning for Technology-Driven Businesses

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Winning Market Leadership: Strategic Market Planning for Technology-Driven Businesses
Overview
Strategic market planning in technology-intensive businesses is more complex and is less manageable than in most other organizations. The technology-driven business environment is intensely competitive, complex, and dynamic, and planning needs to be...

The book, Winning Market Leadership: Strategic Market Planning for Technology-Driven Businesses [Bulk, Wholesale, Quantity] ISBN# 9780471644309 in Hardcover by Ryans, Adrian B.;More, Roger;Barclay, Donald may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
2/3/2000
Hardcover, Unabridged
Wiley & Sons, Incorporated, John
Technology & Engineering
328
9780471644309
0471644307
0.91" H x 9.26" L x 6.31" W
1.2500
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Winning Market Leadership: Strategic Market Planning for Technology-Driven Businesses

Winning Market Leadership: Strategic Market Planning for Technology-Driven Businesses

Hardcover
Adrian B. Ryans; Roger More; Donald Barclay
Wiley & Sons, Incorporated, John