Cousins Maine Lobster: How One Food Truck Became a Multimillion-Dollar Business

ISBN 9781250122179
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9781250122179
From the co-founders of the smash hit Cousins Main Lobster food trucks comes a business book revealing to new entrepreneurs how the authors built their brand through integrity and authenticity.
Format: Hardcover
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From the co-founders of the smash hit Cousins Main Lobster food trucks comes a business book revealing to new entrepreneurs how the authors built their brand through integrity and authenticity.
Overview
From the co-founders of the smash hit Cousins Main Lobster food trucks comes a business book revealing to new entrepreneurs how the authors built their brand through integrity and authenticity. In early 2012, Jim Tselikis visited L.A. and met up with his cousin Sabin Lomac. Over a few drinks they waxed nostalgic about their childhood in Maine, surrounded by family, often elbow deep in delicious lobster while gathered around the picnic table. From this strong memory was born the very first Cousins Maine Lobster food truck. Smart, authentic marketing, and sustainable, delicious ingredients helped turn that one food truck into an overnight sensation. Then, in just three years, they went from a single food truck to a nationally-franchised legion of trucks, an online delivery service, and a brick-and-mortar restaurant, grossing over $15 million dollars in net profits a year. Start-up fever has taken hold of America, and there are hundreds of books to teach readers how to become an entrepreneur; this is the first book to answer the question: What’s next? At each step, Jim and Sabin were faced with hard decisions―opening each new food truck carefully instead of rushing to meet the demand; turning down a six-figure franchise offer because it came from someone who didn’t support their vision; turning down Shark Tank (twice) until they could insist on participating only if Barbara Corcoran was one of the Sharks. Now Jim and Sabin teach readers how they, too, can reach the next level of success in their own businesses, without having to compromise themselves.

The book, Cousins Maine Lobster: How One Food Truck Became a Multimillion-Dollar Business [Bulk, Wholesale, Quantity] ISBN# 9781250122179 in Hardcover by Jim Tselikis;Sabin Lomac may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Product Details
More Information
Shipping Weight 1.0000
Publisher St. Martin's Press
ISBN-13 9781250122179
Pages 288
Format Hardcover
Publication Date Apr 16, 2018
Language English
Category Business & Economics
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